MUMBAI: A new wave of luxury event experiences is sweeping across India and it’s arriving on a cloud of spun sugar. From celebrity weddings in Udaipur to high-end birthday bashes in Mumbai, one name keeps popping up: The Cotton Candy Artist.
And no, it’s not the usual pink floss on a stick.
This is something India has never seen before, a first-of-its-kind concept where cotton candy is transformed into live, edible sculptures. Think roses, cartoon characters, cloud hearts, floating halos all made in front of your eyes.
Over 400 events across India have already hosted this unique experience, and social media videos of their creations have clocked more than 20 million views online.
A Hit Among Celebrities, Influencers, and the Who’s Who
Whether it’s a politician’s private family function, a Bollywood star kid’s birthday, or a high-end destination wedding. The Cotton Candy Artist has become the newest status symbol in the Indian event space.
Guests are seen lining up not just for the candy, but for the experience where art, entertainment, and desserts meet in a show that leaves people filming, smiling, and sharing instantly.
“It’s not just food. It’s performance, it’s theatre, it’s Instagram content all rolled into one,” said a leading Mumbai-based event planner.
The brand’s clients include celebrities, industrialists, and HNIs though exact names are guarded under confidentiality.
From Street Food to Global Innovation: A Made-in-India Concept
What started as a niche idea is now being called one of India’s most innovative dessert startups. According to the team behind The Cotton Candy Artist, the concept is based on a combination of global inspirations and proprietary methods.
The brand has also developed trade secrets and process IPs making them the only cotton candy sculptors of their kind in the country, and possibly the world.
The team remains tight-lipped about how exactly their designs are created, calling it “a blend of art, heat control, airflow science, and custom tools.”
Curiosity Rising: What’s Next?
Despite its growing popularity, there’s still an element of mystery surrounding the brand: no mainstream advertising, no aggressive PR campaigns, and almost no public interviews.
The intrigue seems to be working.
Wedding planners are calling it “the biggest crowd magnet at events,” and parents are booking the brand 2-3 months in advance for birthdays & 1 year advance bookings for weddings.
To know more visit their official website at www.thecottoncandyartist.com.